Horror Film Smile Outperforms at Box Office

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Over the weekend, Variety reported that Paramount’s Smile topped the domestic box office with $22 million. The horror film documenting a frown that’s been turned upside down was released on September 30, attracting an audience that was 52% male, while the bulk of ticket buyers, which was about 68%, ranged in age from 18 to 34. It also has the distinction of beating out the other new wide release last weekend. Universal’s LGBTQ+ romantic comedy Bros, which landed in fourth place with $4.8 million.

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